What is GearGoat?

GearGoat helps you find the right equipment for your sport and exercise goals.
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Buying sports gear can be overwhelming. Dozens of brands, endless models, detailed technical specs - and no clear way to know what’s actually right for you.
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That's where GearGoat comes in.
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Step 1: We build your athlete profile using the information you provide about your sport, body characteristics, training or playing style, and goals.
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Step 2: We review your profile against our extensive equipment database using a custom-built recommendation algorithm, combining official manufacturer data with real-world athlete feedback.
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The result is a data-driven, personalised equipment recommendation.
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GearGoat is currently focused on running shoes - but our goal is to become the number one platform for equipment recommendations across a whole range of sports and activities.

Eyeing up some new running shoes? Get started here.

Want to help shape our future and be kept up to date as GearGoat evolves? You can do that here.